May 15, 2019

Borror Announces Rent to Earn with Rhove

Borror, one of the largest property managers, developers, and commercial contractors in Central Ohio, today announced a partnership to launch Rhove across a portfolio of properties within Columbus’ urban core. The partnership is designed to help tenants build significant savings toward homeownership and other important life events through Rhove’s tenant rewards program.

By downloading Rhove’s app and setting up a Rhove Account, residents living at a participating Borror property will be eligible to receive a dollar-for-dollar monthly savings match from Borror, up to 2.5% of their rent value. Starting in June, Borror is rolling out Rhove in their entire Short North portfolio, with several other multifamily communities in the Downtown and Discovery District neighborhoods coming soon.

985 High Apartments

“We pride ourselves not only on the quality of housing we provide to young professionals in Columbus’ urban core, but also on our ability to deliver world-class service to our residents,” said Kaileigh Steiner, Director of Marketing and Community Engagement at Borror. “Helping our residents save for a home allows us to give back in a unique and meaningful way, as well as provide a benefit that renters can’t get anywhere else in the Short North.”

Property Technology, ‘Proptech’, is playing an increasingly large role in realigning value incentives across the real estate sector. Millennials and younger generations are presented with unique challenges, entering the workforce at a time when rent growth, student loan debt, and inflation have significantly outpaced wage growth. Forward-thinking property owners such as Borror can attract more residents with lower marketing costs by offering differentiated amenities such as Rhove. In addition, owners can lift revenue and maximize occupancy through incentivizing retention to reduce turnover expenses. The partnership with Rhove is one of many ways Borror is living out its mission as well as modernizing and improving the renting experience for their residents.

Rhove believes fintech-enabled solutions will help solve housing challenges. The partnership with Borror is representative of the creative collaboration and responsible development that make Columbus a great place to live, work, and play.

“We are excited to partner with Borror to bring Rhove to hundreds of residents in the Short North and Downtown. This is an ambitious leap forward for Columbus renters,” said Calvin Cooper, Rhove Founder and CEO. “Rhove is now available in many of the most desirable neighborhoods in the urban core. While offering Rhove can help attract and retain residents, this is also a way to strengthen the local community by giving people a way to accelerate their path to homeownership.”


November 16, 2020

Your Guide to the Short North: What’s Open, What’s Not, What You Can Still Enjoy!

Instantly recognizable by its lighted arches over High Street, the Short North Arts District is a creative neighborhood filled with art galleries, local boutiques, and trendy hip restaurants and bars. And while it has been impacted by...

June 26, 2019

BORROR Salutes Columbus Pride

About 500,000 people decked out in rainbow gear gathered to watch 13,000 marchers in the 38th-annual Stonewall Columbus Pride Parade on June 15. The 2019 parade was largest in the event’s history, according to Stonewall Columbus organizers....

May 31, 2019

The Beeker Now Open for Resident Move-In

Italian Village development will be home to Zaftig Brewing, DiCarlo’s Pizza  Residential units at The Beeker, located in Downtown Columbus’ hottest neighborhood of Italian Village, are available for lease and ready for move-in. Borror’s mixed-use building provides...